A new bin has been installed on Cleveley’s seafront to encourage residents and visitors to throw their plastic bottles in the bin and not in the sea. Funded by the Rotary Club for North Fylde and District Enforcement, the bin is part of Green Seas Trust’s latest project: BinForGreenSeas.

Designed by the University of East London, the bins are quickly becoming an iconic symbol on the English coast, representing a can-do attitude to help throw marine life a lifeline by putting your waste in the bin.

Marine litter presents a huge problem in our oceans with some scientists warning that by 2050, the quantity of plastics in the oceans will outweigh fish.

In the UK, 7.7 billion plastic water bottles are used each year and 700,000 are littered every day. A significant part of this comes from careless littering and improperly disposed rubbish. The drinks bottles and food wrappings left on the beach, the unwanted plastic bags left to drift in the winds; they all add up to an estimated 12.7 million tons of plastic that enters our oceans each year.

Cllr Simon Bridge, Portfolio Holder for Street Scene, Parks and Open Spaces, commented, “We’re happy to partner up with the Green Seas Trust to install this brand new bin on Cleveleys sea front. By separating these plastic bottles from the rest of the litter, they can be recycled much more easily.

“Protecting our environment for future generations is important to us and these bins will help us keep our bathing waters clean.”

“We’d like to thank Rotary Club North Fylde for contributing towards the bin with District Enforcement and in turn supporting great work in our community.”

Dyl Kurpil, Managing Director of District Enforcement, commented: “District Enforcement are delighted to be a part of the ‘Bin for Green Seas’ campaign!  With the increase in beach users, it has never been more crucial to keep our beaches looking their best for all to enjoy.

“Each day in the UK, an estimated 700,000 plastic water bottles are littered – this is a major contributor to our plastics at sea problem.  I am confident that providing the community with this addition will encourage both visitors to, and residents of Cleveley’s seafront to play an active role in keeping such a beautiful seafront clean and tidy.”

Brian Ward, From Rotary Club North Fylde, commented: “Rotary North Fylde, came across this scheme to put these environmental bins at seaside locations and we’re so pleased that this bin has been installed on Cleveley’s seafront!

“We especially loved the bright and colourful design of the bins and hope that it will encourage children to dispose of their litter responsibly.

“We believe it will be one more thing to help keep our beaches clean and a contributor to reducing the plastic pollution of our seas.”

The bin is located on the Plaza at the top of Victoria Road West, Cleveleys.

For more information on Green Seas Trust’s BinForGreenSeas project, visit https://www.greenseas.org/projects/binforgreenseas